Yes ! Most big sites use Google Docs because it is lot easier to manage content there. Collaboration on Google Docs is next level.
But once you are done creating your content, I have seen people hiring VAs from Fiverr/Upwork for publishing their content. This is absolutely unnecessary and redundant.
Great point! Adding this to the list. I agree that it’s very important to have this functionality in, so users can be free to move away at any time without feeling tied to the tool.