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I think bandwidth hasn't been cheap since up till very recently. Cloudflare's R2 seems like a game changer here, before that you'd be paying a hefty fee to host your videos if you have a decent size following.

There's also the network effect: nobody will find your personal site without some kind of cross-site interaction. ActivityPub and friends try to change that, but I haven't seen it take off yet because nobody seriously considers switching to such a model.

I'm watching what Floatplane is doing for the video hosting landscape; they seem to run a pretty bare bones operation (though they often run into limitations in practice, i.e. routing problems with some networks, transcoding equipment, dynamic quality, etc)



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