For me, reading fiction is all about beauty. I liken it to listening to good music. It isn't really to learn anything "substantive." It is to experience a feeling or be transported to another place. In fact, I like to listen to (typically instrumental) music while I read as a sort of "soundtrack." I would liken reading a good book to watching an epic movie. I guess you might occasionally gain some insight into the human condition, but it isn't primarily an informational medium.