yep, but for things which are "only" search engines it's not a viable offer. Only if you expect "big AI business value" from it does it make sense, maybe.
I don't see how this tracks at all. Companies can decide to only sell their products with some retailer if they want. You can't force them to make deals with other companies.
Most business deals are anti-competitive in some way. What makes you think this specifically rises to the level where they'd legally have to offer similar terms to competitors?
Why in the world would they have to do that? There are thousands of exclusive business-to-business deals being signed into action every second of the day.