Much as people want this to be political, I think it's just business. The European EV market has rapidly become very competitive and Tesla just aren't keeping up. They haven't launched a new model for several years, but there's a flood of new cars from European, Korean and Chinese brands that offer very compelling features and value.
The Model 3 was supposed to be a breakthrough in affordable EVs, but it's now twice as expensive as the cheapest EVs on the European market. It also isn't particularly small by European standards, which leaves Tesla with nothing to compete in the very popular city car and supermini segments.
Tesla's cars aren't particularly sexy or novel any more, they're just a bit weird. European brands are selling EVs that look and feel like normal cars, come with the backing of a trusted local dealer, and aren't very much more expensive than their internal combustion counterparts. The huge drop in Tesla sales was entirely predictable based on market fundamentals.
The Model 3 was supposed to be a breakthrough in affordable EVs, but it's now twice as expensive as the cheapest EVs on the European market. It also isn't particularly small by European standards, which leaves Tesla with nothing to compete in the very popular city car and supermini segments.
Tesla's cars aren't particularly sexy or novel any more, they're just a bit weird. European brands are selling EVs that look and feel like normal cars, come with the backing of a trusted local dealer, and aren't very much more expensive than their internal combustion counterparts. The huge drop in Tesla sales was entirely predictable based on market fundamentals.