People flocked for this crap though, they were a consistent and reliable partner here. Times change though and everyone started just heading to Walmart, the modern version of sears in essence I guess, and Amazon who didn’t profit at all for like a decade and also never ever paid a dividend.

I wonder about comparing the total sales rev of Walmart or Amazon (lifetime revenue) to the lifetime revenue of Sears Roebuck and whatever, adjusted for inflation. This would probably paint an interesting picture of our consumer trends and corporate governance

> People flocked for this crap though, they were a consistent and reliable partner here.

By the 1990s, when the ad in question was around, Sears was long past its status as a retail juggernaut, and was trying (ultimately unsuccessfully) to regain it--this was roughly the last decade before they were bought by Kmart—and the loss was in large part because they had spent decades working harder on trying to do other things (which they largely abandoned during the 1990s, except for the consumer credit business that had displaced retail as the main revenue source, for their terminal effort to refocus on retail.)

> I wonder about comparing the total sales rev of Walmart or Amazon (lifetime revenue) to the lifetime revenue of Sears Roebuck and whatever, adjusted for inflation. This would probably paint an interesting picture of our consumer trends and corporate governance

Not really, without a lot of other data. Their dominance was for different lengths of times, and with difference size population bases. Simply comparing lifetime sales revenue adjusted for inflation isn't going to paint much of a picture at all.